Meet Woof: one friendly guide for the complete student journey

IUS’s animated student buddy connects admissions, onboarding, campus life and everyday university questions in one approachable conversation.

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Client launch
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Launches
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4 min read
Woof, the animated IUS student guide, inside the mobile interfaceNotso dispatchLaunches

Students move through many systems before they ever arrive on campus. Admissions, onboarding, class information and practical questions often live in different places and use different language.

Woof gives that journey one recognisable face: an expressive student buddy powered by approved university knowledge.

A connected journey

From the first application question to everyday campus life.

The mobile-first experience helps prospective and current students find the right next step without turning the interaction into another institutional helpdesk. Woof keeps the tone approachable while the underlying content remains grounded in university information.

A complicated institution can still offer students one clear, friendly place to begin.

Designed for recognition

A campus character that can grow with its community.

Because Woof is both a conversational interface and a reusable animated character, the experience can extend into orientation, student communications and campus content over time.

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