Jumbo
Jumbo Foodcoach
Donald Duck, Reframed
A contemporary motion language built around one of animation's most recognizable characters. Hand-drawn cel animation, graphic movement and vintage color bring Donald Duck into live action while keeping the wit and nostalgia of the original world intact.
- Client
- Disney
- Practice
- Live Action & Animation
Trusted by ambitious teams and institutions.
The project
Donald Duck, Reframed
Bring a globally recognized animated character into a contemporary live-action setting without losing the timing and personality audiences already know.
The idea
Combine hand-drawn performance with graphic motion and a vintage palette, preserving Donald's familiar energy while letting him inhabit a new frame.
What we made
- Art direction
- Cel animation
- Motion design
- Live-action integration
Character, story, image and motion were developed as one connected creative system.
Notso Studio × Notso.ai
From a media idea to an interactive experience.
The work above showcases the media side of Notso: character design, art direction, animation and campaign content. When a character needs an ongoing role, Notso.ai can turn it into a Brandbot—connecting it to approved knowledge and business systems so it can answer questions, guide people and help teams understand audience needs through analytics.
